Shadow Operator

I build the system.
You keep the spotlight.

I partner with creators between 20k and 100k followers to build monetisation systems — courses, communities, funnels. You show up. I operate behind the scenes.

"I only win when you win.
No retainer. No upfront cost.
Revenue share only."
The Model

A partnership built on
aligned incentives.

Most operators charge a monthly fee regardless of results. I don't. My model is simple: I take a percentage of the revenue we generate together. If it doesn't work, I don't get paid. That alignment changes everything.

WHAT YOU GET
A full system, built for you

Offer structure, sales page, email funnel, community setup. Everything required to turn your audience into recurring revenue — without you managing any of it.

WHAT I GET
A share of what we generate

Between 30% and 50% of revenue generated, depending on the project. No fixed costs, no hidden fees. You pay me from what we make together.

YOUR ROLE
Show up. Stay yourself.

You keep creating content, you validate what goes out under your name, you show up for your audience. Nothing else changes on your side.

MY ROLE
Build, launch, operate.

I handle everything behind the scenes — strategy, execution, optimisation. Your brand stays entirely yours. I stay invisible.

How It Works

Four steps.
No surprises.

01
Audience audit

We start by understanding your audience — not the follower count, but the comments, the DMs, the questions that keep coming up. That's where the product lives.

02
Offer design

I design an offer your audience would actually buy — course, community, or a combination. One specific problem, one specific person, one clear outcome.

03
System build

Sales page, funnel, onboarding, fulfilment. I build the entire infrastructure. You validate everything before it goes live. Nothing is published without your sign-off.

04
Launch & operate

We launch together. You announce it to your audience. I manage what happens next. Revenue comes in. We split it. That's the deal.

Is This For You?

I work with creators who
already have something.

I'm selective. Not for the sake of it — but because rev-share only works when the foundation is there. Here's what I look for:

20k to 100k followers on Instagram or another platform, with real engagement — not ghost likes.
Engagement above 3%. Comments, saves, DMs — signals that your audience actually listens to you.
A topic you could teach, not just show. Knowledge your audience would pay to access in a structured way.
You want to build something that generates revenue without you being on 24/7. Not just more sponsorships.
No monetisation system yet. Or one that exists but underperforms — you know there's more to capture.
This is not for you if
You want to keep everything 100% free by principle
You're looking for sponsorship management or brand deals
You have under 20k followers or above 500k
You have no idea what your audience would pay for
The Deal

Clear terms.
No fine print.

Before we start, we agree on everything in writing. No surprises, no hidden clauses.

Revenue Share
30% – 50%
Negotiated based on project scope and audience size
Upfront Cost
Zero
I only get paid when revenue is generated
Your Brand
100% yours
I stay invisible. You sign off on everything.
Contract
Always written
Clear roles, clear timeline, clear split
Let's Talk

One conversation.
No pitch.

DM me on Instagram. I'll ask a few questions about your audience. If there's a fit, we set up a 20-minute call — no pressure, no obligation. You'll leave with clarity either way.

@true.trajectory